Light Support
Starting at $1,500/mo
$1,500–$2,200/mo · 5–8 hrs/week
Ongoing task support — social scheduling, campaign upkeep, light coordination.
Senior marketing execution, part-time
Marketing that actually gets done — without a full-time hire.
Experienced marketing coordination embedded in your business — running the calendar, the vendors, and the follow-through without a full-time hire.
- Someone accountable for follow-through
- Campaigns stop stalling between meetings
- Consistent, accountable marketing support — without a full-time hire.
Pricing
Engagement tiers
Standard
Most PopularStarting at $2,500/mo
$2,500–$3,500/mo · 10–15 hrs/week
A consistent point of accountability for your marketing — follow-through on campaigns, coordination across vendors and creative, keeping things from stalling between meetings.
Embedded
Starting at $4,500/mo
$4,500–$6,500/mo · 20–25 hrs/week
Near full-time coordination across multiple active campaigns or channels.
Final pricing depends on scope and channels — this gives you a starting range before we talk.
The Problem
What this service solves
Most growing businesses don't need a full-time marketing manager yet — they need someone reliable who owns execution. Without that person, campaigns stall, vendors go unmanaged, content ships late, and the owner absorbs the work. Hiring full-time solves it at a cost the revenue doesn't support yet.
- Marketing work that only moves when the owner pushes it
- Agencies and freelancers with no one coordinating them
- A content calendar that exists in theory only
- A full-time salary that outpaces current marketing needs
What's Included
Deliverables
Embedded coordination
A named coordinator working set hours in your systems, on your calendar, in your channels.
Marketing calendar ownership
A running calendar of campaigns, content, and promotions with real deadlines and owners.
Vendor management
Briefing, scheduling, and quality control across agencies, freelancers, printers, and platforms.
Campaign execution
Day-to-day launch and management of the campaigns your strategy calls for.
Reporting cadence
A consistent monthly report and a standing review so decisions happen on schedule.
Escalation to specialists
Direct access to AdResst production, advertising, and reputation teams when a project needs depth.
Who It's For
Built for these businesses
Businesses under a first marketing hire
Companies that need execution capacity before they can justify a salaried manager.
Owner-operators
Leaders currently doing marketing coordination themselves at the cost of higher-value work.
Teams with vendors but no manager
Businesses paying for specialists with no one directing them.
Process
How the work runs
01
Assess
We review current activity, vendors, tools, and the gaps costing you momentum.
02
Onboard
We embed in your systems and document the calendar, workflows, and approval paths.
03
Operate
Your coordinator runs the weekly cadence: execution, vendor management, and follow-through.
04
Report & adjust
Monthly reporting and a standing review keep priorities current as the business changes.
Outcomes
What should improve
- Someone accountable for follow-through
- Campaigns stop stalling between meetings
- Consistent, accountable marketing support — without a full-time hire.
Free Tool
In-house marketing manager vs. fractional coordinator
Enter your real numbers and see the annual and monthly difference.
Your numbers
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Estimated comparison
- In-house, first-year total
- $93,600
- Fractional, first-year total
- $38,400
- Estimated monthly difference
- $4,600
Estimated annual savings
$55,200
59% less than an in-house hire
Estimates only. Actual costs vary by role, market, and benefits structure.
Free Resource
100 AI Prompts for Your Industry
PDF prompt library
A working prompt library for owners and small teams — marketing, operations, hiring, and customer follow-up.
- 100 copy-and-run prompts grouped by job to be done
- Guidance on giving the model your business context
- Prompts for follow-up, reviews, and content planning
Where should we send it?
Answers
Fractional Coordinator questions, answered
- What does a fractional marketing coordinator do?
- They own marketing execution: maintaining the campaign and content calendar, briefing and managing vendors, launching campaigns, keeping channels current, and reporting on results — working a set number of hours per month inside your systems.
- How is this different from an agency retainer?
- An agency delivers a defined scope of work. A fractional coordinator works as part of your team, coordinating whoever delivers that work — including other agencies you already use.
- How much does it cost compared to hiring in-house?
- A full-time coordinator typically costs salary plus roughly 20 to 30 percent in payroll taxes and benefits, plus software and recruiting cost. A fractional arrangement is a flat monthly fee with none of those additions. Use the calculator on this page to compare your actual numbers.
- How many hours per month are included?
- Engagements are scoped in monthly hour blocks based on your channel count and campaign volume. We size it after the assessment.
- What happens when we're ready to hire full-time?
- The workflows, calendar, and vendor relationships are documented throughout, so a new hire inherits a running system instead of starting from zero.
Let's Connect
Start a project with AdResst
Tell us what you're working on. We'll come back with a straight answer on scope, timing, and what it costs.
Prefer email? hello@adresstmedia.com